In this episode of the Grownlearn Podcast, host Zorina Dimitrova speaks with Bryan Adams, CEO and founder of Happydance and a leading voice in employer branding, talent attraction, and candidate experience.

As AI tools like ChatGPT transform how candidates apply for jobs, organizations are facing a new challenge: too many applications, inflated credentials, and weaker cultural alignment. Bryan explains why traditional employer branding tactics are now backfiring and how leading companies are shifting from “attraction” to filtering, self-selection, and truth-based storytelling.

In this conversation, we explore:

How AI and LLMs are changing recruitment at scale

Why applicant volumes have exploded and what it breaks

The limits of ATS and AI screening from a legal and compliance perspective

How authentic storytelling helps candidates self-select out

Why employer branding is moving from marketing to executive strategy

How culture, leadership messaging, and transparency directly impact company value

This episode is essential for founders, executives, investors, and HR leaders who want to understand how talent strategy, culture, and technology influence long-term performance and valuation.

Bryan Adam's Business' Website: https://www.happydance.love/
---------------------------------------------------------------------------------------------------------------------------------------------
📺 Take a peek at our curated playlist THE CAPITAL PLAYBOOK HERE: https://www.youtube.com/playlist?list=PLTJlaeHk03J3Csa1jytu1X1JKyZ_6qTQb
---------------------------------------------------------------------------------------------------------------------------------------------
Explore Strategic Growth & Investment-Ready Opportunities with GrowNLearn
GrowNLearn, led by Zorina Dimitrova, connects select VCs, Family Offices, and Strategic Investors with precisely matched, high-growth ventures across Europe and the U.S.

We also support founders with strategic growth advisory—helping you transform your business model, increase valuation, and prepare for investment or exit.

🎯 No random pitches. No wasted time. Just targeted growth and curated deal flow.

📌 Want Curated Investment Deals?
👉 Book Your Private Briefing: https://grownlearn.org/
---------------------------------------------------------------------------------------------------------------------------------------------
🎧 Listen to the GrowNLearn Podcast
Apple: https://podcasts.apple.com/at/podcast/grownlearn/id1515759956
Spotify: https://open.spotify.com/show/1bUIDGbSQl4BlHeNeeJfva
Soundcloud: https://soundcloud.com/grownlearn
All platforms: https://grownlearn.onpodium.com/

📲 Follow Us on Social Media
LinkedIn: https://www.linkedin.com/company/grownlearn
X (Twitter): https://x.com/grownlearn1729
TikTok: https://www.tiktok.com/@healnlearn_grownlearn
Instagram: https://www.instagram.com/healnlearn_grownlearn/
Success Mindset Channel: https://www.youtube.com/@healnlearn
---------------------------------------------------------------------------------------------------------------------------------------------
📈 Tools for Investors & Founders
Tax Optimization for Real Estate Investors:
https://mavencostseg.referralrock.com/l/ZORINA/

FREE LinkedIn Profile Audit:
https://ps.linkedvanow.com/r5wgf

AI-Powered Lead Generation for Dealmakers:
https://ps.linkedvanow.com/tjnia9mrkt85

💬 Ready to connect with investor-ready ventures or expert advisors?
Schedule your 1:1 session → https://grownlearn.org/

Comments & Upvotes

Listen On